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Purpose, Vision, Mission Workbook by Motto®

Motto
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Main features:

  • 20 Page PDF Workbook;
  • Real Statements from Past MOTTO® Projects;
  • Exercises to Define your Purpose, Vision, Mission;
  • Learn How to Craft Inspiring Statements;
  • Learn Why Statements are Foundational;
  • Fill-in-the-Blank Templates;
  • From a Global Branding Agency;

$99.99

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Product description

The exclusive workbook from the leading branding agency

The Purpose, Vision, Mission workbook will help you define three key brand foundation pillars into catchy, memorable statements. Your purpose, vision, and mission statements are three of the most simple and effective governance tools you can have. Knowing your company’s purpose, vision, and mission, and more importantly, infusing it into your decision-making, is the first step to helping you or your team get clear on the north star for your brand.

What’s Included:

  • 20 page PDF
  • Definition of a purpose statement.
  • Definition of a vision statement.
  • Definition of a mission statement.
  • How to craft inspiring purpose, vision, and mission statements.
  • Why these statements are foundational.
  • Real example statements from past MOTTO® projects.
  • Exercises to define your purpose, vision, and mission.
  • Fill-in-the-blank templates.

About Motto®

Motto® is a strategic brand and design company that works globally with leadership teams to solve exciting challenges. From strategy to identity to people, we transform brands into Ideas Worth Rallying Around.

Learn more about Motto® on the company’s official website.

Learn more about the product

Product specs

Created:
September 03, 2022
Last update:
September 05, 2022 (Fresh release!)
Created by:
Motto
Compatible with:
, Adobe Illustrator, Adobe Photoshop, inDesign

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